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Pradhan Mantri Bhartiya Janaushadhi Pariyojana

Context:

Union Health Minister Mansukh Mandaviya said on Tuesday that as on January 31, the number of stores selling cheap generic medicines — Pradhan Mantri Bhartiya Janaushadhi Kendras — stood at 9,082.

Relevance:

GS II- Health

Dimensions of the Article:

  1. About Pradhan Mantri Bhartiya Janaushadhi Pariyojana
  2. What is a generic medicine?
  3. Benefits of Jan Aushadhi Campaign

About Pradhan Mantri Bhartiya Janaushadhi Pariyojana

  • Pradhan Mantri Bhartiya Janaushadhi Pariyojana (PMBJP) is a campaign launched by the Department of Pharmaceuticals in 2008 under the name Jan Aushadi Campaign.
  • Bureau of Pharma PSUs of India (BPPI) is the implementation agency for PMBJP.
  • The Bureau of Pharma PSUs of India works under the Ministry of Chemicals & Fertilizers.
  • PMBJP stores have been set up to provide generic drugs, which are available at lesser prices but are equivalent in quality and efficacy as expensive branded drugs.
  • It also intends to extend the coverage of quality generic medicines so as to reduce the out of pocket expenditure on medicines and thereby redefine the unit cost of treatment per person.

What is a generic medicine?

  • There is no definition of generic or branded medicines under the Drugs & Cosmetics Act, 1940 and Rules, 1945 made thereunder. However, generic medicines are generally those which contain same amount of same active ingredient(s) in same dosage form and are intended to be administered by the same route of administration as that of branded medicine.
  • The price of an unbranded generic version of a medicine is generally lower than the price of a corresponding branded medicine because in case of generic version, the pharmaceutical company does not have to spend money on promotion of its brand.
Mission of PMBJP
  • Create awareness among public regarding generic medicines.
  • Create demand for generic medicines through medical practitioners.
  • Create awareness through education and awareness program that high price need not be synonymous with high quality.
  • Provide all the commonly used generic medicines covering all the therapeutic groups.
  • Provide all the related health care products too under the scheme.
Vision of PMBJP
  • To bring down the healthcare budget of every citizen of India through providing Quality generic Medicines at Affordable Prices.
Salient Features of the Scheme as follows
  • Ensure access to quality medicines.
  • Extend coverage of quality generic medicines so as to reduce the out of pocket (OOP) expenditure on medicines and thereby redefine the unit cost of treatment per person.
  • Create awareness about generic medicines through education and publicity so that quality is not synonymous with only high price.
  • A public programme involving Government, PSUs, Private Sector, NGO, Societies, Co-operative Bodies and other Institutions.
  • Create demand for generic medicines by improving access to better healthcare through low treatment cost and easy availability wherever needed in all therapeutic categories.

Benefits of Jan Aushadhi Campaign

  • The Jan Aushadhi initiative will make available quality drugs at affordable prices through dedicated stores selling generic medicines which are available at lesser prices but are equivalent in quality and efficacy as expensive branded drugs.
  • Promote greater awareness about cost effective drugs and their prescription.
  • Make available unbranded quality generic medicines at affordable prices through public-private partnership.
  • Encourage doctors, more specifically in government hospital to prescribe generic medicines.
  • Enable substantial savings in health care more particularly in the case of poor patients and those suffering from chronic ailments requiring long periods of drug use.

-Source: The Hindu


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