Agricultural Exports & Export Policy
India's Agri Export Trend · Agriculture Export Policy 2018 · Challenges · NTBs · SPS · WTO · Agri Start-ups · Import Trends · Current Affairs 2024–26 · PYQs · MCQs
1. India's Agricultural Exports — Trend & Overview
📊 India's Agricultural Exports Trend (US$ Billion)
2. Significance of Agricultural Exports
💰 Economic Significance
- Doubling farmers' income: Agri exports boost earnings and market access — critical to the goal of doubling farmers' income
- Employment generation: Agri exports have potential to create 7–10 million jobs in agriculture, agri-based industries, and food processing (HLEG estimate)
- Foreign exchange: High-value products like marine goods, dairy, meat, and spices earn foreign exchange and reduce current account deficit
- National imperative: $100 billion agri export target is crucial for India's global market position and agricultural sector strength
- Rural prosperity: Agricultural export earnings directly flow to rural areas — boosting rural incomes and reducing agrarian distress
🌏 Strategic Significance
- Global leadership: India is world's largest producer of milk, pulses, spices, jute; world #2 in rice, wheat, fish — exports consolidate this position
- Soft power: Food exports build diplomatic relationships — India supplies to 100+ countries; exports to Global South reinforce South-South cooperation
- Value chain integration: Agri exports link Indian farmers to global value chains, incentivising quality improvement and standardisation
- Food security leverage: India's role as major rice and wheat exporter gives geopolitical leverage (demonstrated during Russia-Ukraine food crisis)
- Agri-tech startup ecosystem: Export orientation drives technology adoption and agri-tech startup growth (43% of agri startups are agri-tech focused)
3. Export Commodities, Destinations & Import Profile
| Export Destination Region | Share/Details | Key Commodities |
|---|---|---|
| Asia (incl. Global South) | 58% of total agri exports; Global South = 75% | Rice, spices, marine, sugar, pulses |
| China & UAE | $3 billion each (2023) | Marine products, cotton, animal feed, spices |
| Vietnam | $2.6 billion (2023) | Rice, animal feed, cotton |
| USA | 13.4% of India's agri exports | Basmati & non-basmati rice, sesame seeds, fresh fruits, marine (35% of marine exports go to US) |
| Africa | 15% of India's total agri exports | Rice, pulses, sugar, spices |
| Europe | 12.6% of India's agri exports | Tobacco, fresh fruits, ornamental plants |
| Other key markets | Emerging: Latin America, South America, Scandinavia | Organic produce, millets, spices |
Import Profile — Key Commodities
| Import Commodity | Volume / Value | Key Detail |
|---|---|---|
| Vegetable Oils (palm, soyabean, sunflower) | Largest import; projected highest in 2024–25 | Domestic production lags demand; Russia-Ukraine war raised global prices |
| Pulses | Record 7.3 MT ($5.5 Bn) in 2024–25 | El Niño drought (2023–24) cut domestic output; duty cuts triggered surge; easing in 2025–26 with bumper harvest |
| Fresh Fruits | $1.7 billion (largely from USA) | Almonds, pistachios, walnuts, apples, grapes, kiwis, figs, pears, dates |
| Cotton | Rising; net importer since ~2022 | Domestic output fallen from 2013–14 peak; textile industry needs imports |
| Natural Rubber | Increasing | Domestic production declining since 2012–13 peak; automobile/tyre industry needs imports |
4. Challenges Faced by Indian Agricultural Exports
• India's basmati rice and tea exports have faced European bans over pesticide contamination — maximum residue limits (MRLs) in EU far stricter than India's domestic standards
• Japan has banned cut flower imports from India over zero-tolerance pest rules, though such pests exist in Japan too
• US FDA import alerts on Indian spices and shrimp over food safety concerns
Technical Barriers to Trade (TBT): Labelling requirements, packaging standards, certification processes — costly for Indian small and medium exporters.
Way forward: Educate agri-value chain participants on SPS compliance; develop processing infrastructure; cooperatives and FPOs to run workshops on pest control, residue management, and hygiene.
• US subsidies: US provides approximately $40,000–$61,286 per farmer annually (estimates vary by year and methodology) vs India's approximately $282–$300 per farmer — a stark gap of 100:1 to 200:1 depending on the calculation. US farm subsidies lower global commodity prices, undercutting Indian farmers' competitiveness in export markets
• EU Common Agricultural Policy (CAP): EU subsidises its farmers heavily, keeping European food prices artificially low and making it harder for Indian agri-products to compete in European markets
• The 10-year average annual agri subsidy in developed countries (OECD) runs into hundreds of billions of dollars — dwarfing India's support.
• Amber Box: Trade-distorting subsidies — subject to reduction commitments. Limit for developing countries like India: 10% of total agricultural production value. Developed countries: 5%.
• Green Box: Non-trade-distorting subsidies (research, extension, food security stockholding) — uncapped
• Blue Box: Production-limiting programme payments
• Development Box / Special & Differential Treatment: India can provide uncapped input subsidies under S&D provisions for developing nations
The dispute: US, Canada, and Australia challenge India's MSP (Minimum Support Price) at WTO, claiming it exceeds the 10% Amber Box limit under AoA. This could trigger WTO dispute proceedings against India.
India's position: The reference price (fixed price for calculating subsidy) used in WTO calculations is outdated (1986–88 base prices) — using current prices, India's subsidy is within limits. India also argues S&D provisions protect its smallholder-dominant agriculture.
Inconsistent government policies: Frequent changes in trade and agricultural policies create uncertainty:
• Export bans on wheat (2022), non-basmati rice (2023), sugar (2023), onion (2023) to control domestic food inflation — deter foreign importers and domestic investment in post-harvest infrastructure
• Frequent onion bans disrupt supply chains; import partners seek alternatives (Egypt, China)
• Such restrictions discourage long-term investment in agri-export infrastructure
Other challenges: Small landholdings and low mechanisation reduce economies of scale; agri exports account for only 11.8% of total agricultural production (2022–23) — indicating massive underutilisation of potential; high logistics costs; limited export promotion; stringent global standards inconsistently met.
• Marine products hardest hit: US takes 35% of India's marine exports. Frozen shrimps and prawns alone accounted for $1.9 billion of $4.5 billion total marine exports to the US
• US accounts for 13.4% of India's total agri exports — any tariff shock has major sectoral impact
• India's US agri exports grew 24.1% (January–June 2025) before the tariff threat emerged — making the timing particularly disruptive
Indirect effects: Similar US tariffs on Brazilian goods may divert Brazil's coffee surplus to other markets, lowering global coffee prices and potentially hurting Indian coffee exports which benefited from Brazil's poor harvest-driven supply tightness.
5. Agriculture Export Policy 2018
To provide an impetus to agricultural exports, the Government of India launched the Agriculture Export Policy (AEP), 2018. The policy bridges the gap between the Ministry of Commerce & Industry and the Ministry of Agriculture — creating an inter-ministerial framework for agri-export promotion.
🎯 Key Objectives
- Enhancing competitiveness: Align Indian products with global standards; increase focus on value-added and processed food exports
- Targeting emerging markets: Strengthen trade ties with Latin America, South America, and Scandinavia
- Infrastructure development: Improve export logistics and facilities to support farmers and traders
- Promoting organic & high-potential commodities: Tap rising demand for organic foods and specific crops (millets, onions, potatoes)
- FPO-led export clusters: Product-specific geographical clusters to aggregate and standardise exports
- SFAC role: Small Farmers' Agribusiness Consortium to address FPO obstacles in export markets
📋 Way Forward (AEP & Beyond)
- Consistent export policies: Avoid abrupt restrictions on rice, wheat, sugar, onion — ensure stable markets
- Infrastructure investment: Expand drip irrigation (only 4–5% of net sown area under drip) and mechanisation
- Support landlocked states: Focus on UP, MP, Rajasthan, Chhattisgarh — untapped potential
- Millet promotion: Capitalise on post-2023 International Year of Millets demand — nutritious, climate-resilient
- Strategic market access: Market intelligence for high-value exports (shrimp, basmati); international certification
- Leverage global trends: Organic food, health-focused products, superfoods (millets, herbal) — post-COVID global demand surge
- SPS compliance: Educate farmers/exporters; establish Market Intelligence Units for real-time global demand data
6. Government Initiatives to Boost Agri Exports
🌿 APEDA — Agricultural & Processed Food Products Export Development Authority
APEDA is the nodal body for promotion and development of exports of agricultural and processed food products. It promotes export of: scheduled products (fruits, vegetables, meat, poultry, dairy, cereals, confectionery, cocoa, malt, groundnuts, mushrooms, guar gum, floriculture, seeds). Key functions: provides financial assistance for export promotion; registers exporters; fixes standards and specifications; carries out inspection; trains farmers and exporters; collects and distributes market intelligence. Administers the Agriculture Export Promotion Plan (AEPP) to enhance export potential.
🐠 MPEDA — Marine Products Export Development Authority
Targets boosting India's seafood exports through specialised programs and incentives. India is the world's leading exporter of frozen shrimp. Marine products were India's leading agri-export category — though declining in 2023–24 and continuing downward in 2024–25. The US 50% tariff risk (from Aug 2025) — with USA taking 35% of marine exports, including $1.9 billion of frozen shrimp/prawns — is the sector's most significant near-term threat.
✈️ Krishi Udaan 2.0
Launched by Civil Aviation Ministry to transport agricultural products to national and international destinations — particularly from North East, Hill, and Tribal regions. Covers 53 airports. Provides priority cargo handling and freight concessions for perishable agri produce. Helps high-value perishables (exotic vegetables, organic produce, fresh fish, strawberries) reach premium export markets. Critical for NE states' agri export potential.
🌱 National Programme for Organic Production (NPOP)
Certifies organic farming in India to encourage organic exports. India is a major producer of certified organic products — growing global demand post-COVID. India's organic farming area: 5.97 million hectares (including 4.48 M ha under National Programme on Organic Production and 1.5 M ha under Paramparagat Krishi Vikas Yojana). Organic exports targeted under the new Agri Export Policy revision.
🗺️ Export Clusters & ODOP (One District One Product)
Promotes regional specialties for global export: mangoes from Lucknow; oranges from Nagpur; Basmati rice from UP/Uttarakhand/Punjab; Darjeeling Tea; Alphonso Mango (Maharashtra); Kashmir Saffron; etc. FPOs form product-specific clusters — collective standardisation enables export-quality consistency. ODOP integrated with agri export promotion to develop district-level export potential.
📊 Market Access Initiative (MAI) + Digital Platforms
MAI assists in expanding India's agri-export reach to new global markets through market studies, buyer-seller meets, and promotional activities. Digital platforms: Safe Food Export Traceability Portal and Farmer Connect Portal promote transparency and ease in agri-export processes — enabling traceability from farm to consumer, a key requirement for EU and US markets. International Negotiations: India actively participates in WTO negotiations to secure favourable terms for agri-exports and defend its MSP policy.
7. Agricultural Start-ups in India — Export Connection
Distribution of Agricultural Start-ups by Sub-sector (Startup India Database)
8. Current Affairs 2024–26 — Agricultural Exports
India's Agri Exports Recover to $51.9 Billion in 2024–25 (+6.4% YoY)
Agricultural exports recorded robust growth of 6.4%, rising from $48.8 billion (2023–24) to $51.9 billion (2024–25). The recovery was driven by easing of 2023–24 export curbs (wheat, rice, sugar, onion) as monsoon-aided farm output improved. Q1 2025–26 posted a further 5.8% YoY rise. If current trends continue, farm exports could reach $55 billion in 2025–26, surpassing the previous record of $53.2 billion (2022–23). India's agricultural trade surplus stood at $13.4 billion in 2024–25 (exports $51.9 Bn − imports $38.5 Bn). Strong Q1 2025–26 performers: marine products, non-basmati rice, buffalo meat, coffee, tobacco, fruits & vegetables.
US 50% Tariff on Indian Goods — Marine Exports Face Biggest Risk
From August 27, 2025, US tariffs of 50% on Indian goods could hit marine products hardest — with the US taking 35% of India's marine exports. Frozen shrimps and prawns alone ($1.9 billion of $4.5 billion total marine exports) go to the US. India's agri exports to the US had grown 24.1% (January–June 2025) compared to the same period in 2024 — making the tariff shock particularly disruptive. Beyond marine, rice, sesame seeds, and fresh fruits to the US face headwinds. Indirect risk: US tariffs on Brazilian goods may divert Brazil's coffee surplus to other markets, lowering global prices and hurting Indian coffee exports.
Basmati Rice, Spices, Coffee, Tobacco — Record Highs in 2024–25
Basmati rice, spices, coffee, and tobacco exports are set to reach record highs in 2024–25. Coffee exports benefited from low global stocks due to poor harvests in Brazil (arabica) and Vietnam (robusta) — India exports robusta beans and powder used in instant coffee and espresso blends. Tobacco shipments surged following output shortfalls in Brazil and Zimbabwe. India has consolidated its position as world's leading exporter of chilli, mint products, cumin, turmeric, coriander, fennel — spice dominance providing stable export revenue despite commodity price volatility in other sectors.
Pulses Import Record: 7.3 MT / $5.5 Billion in 2024–25; Edible Oil Imports at Peak
Pulses imports hit a record 7.3 million tonnes ($5.5 billion) in 2024–25 — after duty cuts following the 2023–24 El Niño drought that cut domestic production. This should ease in 2025–26 with a bumper harvest. Edible oil imports (palm, soyabean, sunflower) are projected at their highest ever in 2024–25 due to price hikes caused by the Russia-Ukraine war disrupting global vegetable oil supplies. Fresh fruit imports: $1.7 billion (largely from US) — almonds, pistachios, walnuts dominate. This rising import dependence in edible oils and pulses — two staple food groups — is a food security concern.
India Reviews Agriculture Export Policy 2018 — New Draft Framework
India is set to review its six-year-old Agriculture Export Policy 2018 to address shifting export destinations and a diversified agricultural export basket. The November 2024 Draft National Policy Framework on Agricultural Marketing includes key export promotion pillars. Key focus areas of the revised policy: promoting millets (post-International Year of Millets 2023 global interest); organic and health-focused agricultural products; agri-tech startup integration; compliance with SPS/TBT measures; diversification from Asia to Latin America, Africa, and Scandinavia; and export infrastructure development for landlocked states (UP, MP, Rajasthan, Chhattisgarh). The new policy aims to establish Market Intelligence Units for real-time international demand data.
Millet Exports Gaining Momentum — India Capitalises on Global Superfood Demand
Following India's successful advocacy at the UN, 2023 was declared the International Year of Millets (IYoM). India is the world's largest millet producer. Millet exports are growing — sorghum, bajra, ragi, jowar — as global demand for nutritious, climate-resilient grains surges. India's Agriculture Export Policy revision explicitly includes millets as a high-potential export commodity. India promoted millets at G20 (2023) — including millet-based menus at G20 events — creating global brand awareness. Target markets: EU (health food demand), Middle East, USA. India exported $64.6 million worth of millets in 2022–23, with scope for substantial expansion.
9. Prelims PYQs — Agricultural Exports & Policy
1. It aims to double India's share in world agri exports and achieve $100 billion in exports.
2. It bridges the Ministry of Commerce & Industry and the Ministry of Agriculture.
3. It provides for product-specific clusters with involvement of Farmer Producer Organisations (FPOs).
4. It completely abolishes export duties on all agricultural commodities.
- (a) 1 and 2 only
- (b) 1, 2 and 4 only
- ✓ (c) 1, 2 and 3 only
- (d) All four
- (a) Amber Box — Non-trade-distorting subsidies like research and environmental programmes; uncapped
- (b) Green Box — Trade-distorting subsidies subject to reduction; capped at 10% of production value for developing countries
- ✓ (c) Amber Box — Trade-distorting subsidies (e.g., MSP) subject to reduction; developing countries capped at 10% of total agri production value
- (d) Blue Box — All direct income support payments to farmers regardless of production
- (a) India's agricultural trade surplus has been consistently rising since 2013–14
- (b) India is currently the world's largest exporter of cotton
- (c) Processed agricultural exports constitute more than 40% of India's total agri exports
- ✓ (d) India's agricultural trade surplus peaked at $27.7 billion in 2013–14 and has since declined; processed exports have risen to ~20.4% of total agri exports (FY25, up from 14.9% in FY18)
- (a) Micro Products Export Development Authority
- (b) Ministry for Processing and Export Development Authority
- ✓ (c) Marine Products Export Development Authority
- (d) Market Promotion and Export Development Authority
1. SPS measures cover food safety, animal health, and plant health standards used in international trade.
2. India's basmati rice and tea exports have faced European bans over pesticide contamination — a SPS-related issue.
3. Japan's ban on Indian cut flower imports is justified as Indian pests are absent in Japan.
4. Non-Tariff Barriers (NTBs) like SPS measures are among the biggest challenges for Indian agri-exports to developed countries.
How many of the above are correct?
- (a) Only one
- (b) Only two
- ✓ (c) Three (1, 2 and 4)
- (d) All four
10. Mains PYQs — Agricultural Exports
Causes of Small Export Share:
• Low processed exports: ~20.4% of FY25 (up from 14.9% in FY18) vs USA (~25%) and China (~50%) — gap narrowing but significant
• NTBs: Developed country SPS and TBT measures — basmati bans over pesticides; flower bans over pests; MRL non-compliance
• Inconsistent policies: Frequent export bans (wheat 2022, rice 2023, sugar 2023, onion 2023) discourage long-term investment; foreign importers seek alternative suppliers
• Small landholdings & low mechanisation: Cannot achieve economies of scale or consistent quality at volume
• Unfair competition: US subsidises farmers at an estimated $40,000–$61,286/farmer (varies by year) vs India's ~$282–$300 — artificially low global prices undercut Indian produce
• Infrastructure gaps: Cold chain, port infrastructure, logistics costs; only 4–5% of area under drip irrigation
• WTO challenges to MSP: US, Canada, Australia challenge India's MSP as exceeding 10% Amber Box limit
Measures:
• Policy consistency: Avoid abrupt export restrictions; predictable trade policy = prerequisite for long-term investment
• Agriculture Export Policy 2018 revamp: $100 billion target; product-specific FPO clusters; SFAC support; target new markets (Latin America, Africa, Scandinavia)
• SPS compliance: Residue management training; testing infrastructure; APEDA certification support
• Value addition: PM-FME for food processing; PMKSY cold chain; AIF (₹1 lakh crore) for post-harvest infrastructure
• Market intelligence: Establish units for real-time international demand data; strategic focus on basmati, shrimp, organic produce, millets
• Millet promotion: Capitalise on post-International Year of Millets (2023) global demand surge
• Defend MSP at WTO: Argue for updated base prices; use Development Box; build coalition among developing countries
Conclusion: India's agricultural production prowess must be matched by export orientation, value addition, policy consistency, and SPS compliance to achieve the $100 billion agri export target of AEP 2018.
11. Mock Mains Questions — Agricultural Exports
The Contradiction — Export Bans vs. Export Policy:
• AEP 2018 asks for doubling India's share in world agri exports through value chain integration and FPO-led clusters
• Yet India imposed: wheat export ban (2022); non-basmati rice ban + export duty on parboiled rice (2023); sugar export quota (2022–23); multiple onion export bans
• Impact: Agri exports fell from $53.2 Bn (2022–23) to $48.8 Bn (2023–24) — a $4.4 billion decline
• Foreign importers diversify away from India after reliability concerns — Egypt and China, for example, began importing onions from other sources after repeated Indian bans
• Domestic investors in food processing, cold chain, and post-harvest infrastructure lose confidence
Structural Challenges Beyond Policy Inconsistency:
(1) Low value-addition: Processed exports ~20.4% (FY25) vs China's ~50%; gap narrowing (was 14.9% in FY18) but India still exports mostly primary commodities
(2) NTBs block premium markets: EU bans on basmati/tea (pesticides); Japan ban on flowers (pests); stringent MRL standards = biggest market access barrier
(3) Unfair competition: USA subsidises at ~$40,000–$61,286/farmer (varies by year) vs India's ~$282–$300 — WTO rules allow this under "Green Box"; US challenges India's MSP as "Amber Box"
(4) Infrastructure deficit: Cold chain for 10% of produce only; logistics costs 13–14% of export price vs 8% globally; only 4–5% of net sown area under drip irrigation
(5) Smallholder fragmentation: Average landholding 1.08 ha → no economies of scale → inconsistent quality at volume
(6) Marine export risk (2025): US 50% tariffs threaten $1.9 billion frozen shrimp exports to US (35% of total marine exports go to US)
How to Build a Stable $100 Billion Export Ecosystem:
• Predictable trade policy: Pre-announce export policy decisions with minimum 6-month notice; use price-linked export windows rather than blanket bans — allow market-based management
• Value addition imperative: PM-FME, PMKSY, AIF (₹1 lakh crore) — invest in processing infrastructure; target 30%+ processed exports share by 2030
• SPS compliance infrastructure: APEDA-led residue testing labs in production clusters; MRL training for farmers and exporters; Farmer Connect Portal for traceability — EU and US market entry requires this
• FPO-led agri-export clusters: Product-specific clusters (basmati from UP/Punjab; shrimp from AP/Gujarat; spices from Kerala/TN; millets from Rajasthan/MP) — collective standardisation enables export-quality consistency
• Market diversification: Reduce US dependence (13.4% of exports); expand to Latin America, Africa (15% now), Scandinavia; premium organic market in EU
• Millet export drive: Post-IYoM 2023 global interest; India as world's largest producer; $100 billion target includes millet as pillar commodity
• Defend MSP at WTO: Negotiate updated 1986–88 base prices; form developing-country coalition; use Development Box provisions
• Agri start-up integration: 43% of agri start-ups are agri-tech — precision agriculture, AI-based quality assessment, supply chain platforms: direct enablers of export quality
Conclusion: India's path to $100 billion agricultural exports requires policy consistency as much as production capability. The $51.9 billion (2024–25) recovery shows the sector's resilience — but reaching $100 billion demands structural transformation: value addition, SPS compliance, FPO-led clustering, predictable policy, and strategic market diversification. The ongoing policy review of AEP 2018 is the right moment to embed these reforms.
The Agreement on Agriculture (AoA) — Box System:
• Amber Box: Trade-distorting subsidies (price support, input subsidies linked to production); subject to reduction. Limit: 10% of total agricultural production value for developing countries (5% for developed). India's MSP procurement can potentially be classified here
• Green Box: Non-trade-distorting (research, extension, food security stockholding) — uncapped
• Blue Box: Production-limiting programmes
• Development Box / S&D Treatment: Developing countries can provide uncapped input subsidies under AoA's S&D provisions
The Controversy:
• WTO uses 1986–88 fixed reference prices to calculate the support provided — these outdated prices inflate India's apparent subsidy percentage when multiplied by current volumes
• US, Canada, Australia claim India's wheat and rice MSP exceeds 10% Amber Box limit — risking dispute settlement proceedings
• India's position: Using current world prices, India's support is within limits; the 1986–88 base is methodologically unfair
• Paradox: US subsidises at $61,286 per farmer annually vs India's $282 — yet challenges India's subsidy as trade-distorting
India's Defence Strategy:
• Argue for updated reference prices in WTO negotiations — reform AoA's outdated 1986–88 baseline
• Use Development Box provisions — India as developing country can provide uncapped input subsidies (seeds, fertilisers, power, water) that are classified separately
• Food Security Stockholding under Green Box — India's public food stockholding for distribution under NFSA can be defended as non-trade-distorting
• Build G77 / developing country coalition at WTO — many developing nations face similar challenges to their agricultural support systems
• Reframe debate: Developed countries' Green Box subsidies (farm income support, environmental payments) are functionally equivalent to India's Amber Box MSP but classified differently — call for review of box classifications
Conclusion: India's smallholder agriculture — with 85% small and marginal farmers, average landholding 1.08 ha — requires support mechanisms that are inherently different from rich-country farm support. India must strategically engage at WTO to protect its policy space while demonstrating compliance with the spirit of trade reform.
India's Millet Export Potential:
• Production leadership: India produces ~20% of world's millets; Rajasthan, Maharashtra, Karnataka, MP are major producers
• Nutritional appeal: Millets are gluten-free, high in fibre, protein, minerals; global health-food market increasingly demands them
• Climate resilience: Millets require minimal water, grow in poor soils — align with global sustainability trends; developing-country consumers also shifting to millets
• G20 promotion (2023): India promoted millets at G20 events (millet-based menus) — created unprecedented global brand awareness
• Organic millet potential: Much millet cultivation is naturally organic (chemical-free) — premium export value in EU and US organic markets
• Target markets: EU (health food demand), USA, Middle East, Africa, Southeast Asia
• Millet exports: $64.6 million (2022–23) — small but growing base with significant expansion potential
Challenges:
• Price competitiveness: Millets are more expensive than wheat and rice per calorie — price-sensitive markets may not shift
• Processing infrastructure: Most millets sold as grains; value-added products (flour, snacks, ready-to-eat) require processing investment currently lacking in most production regions
• Branding and awareness: "Millets" is not a single product — sorghum, bajra, and ragi are distinct products requiring different marketing strategies in different markets
• International certification: Organic and food safety certifications for export markets require investment that smallholder millet farmers (often tribal, marginal) cannot afford individually
• Post-IYoM fatigue risk: Global interest from 2023 may not translate to sustained demand without continuous marketing and availability
• Competition: Ethiopia, Nigeria, Mali also major millet producers — India must differentiate on quality and processing
Way Forward:
• FPO-led millet export clusters (Rajasthan, Karnataka); APEDA certification support
• Invest in millet processing infrastructure: flour mills, ready-to-eat plants, organic certification centres
• Brand "Indian Millet" globally — GI tags for specific millet varieties (Foxtail millet from Andhra, Ragi from Karnataka)
• Market intelligence for tailored approach: EU = organic; Middle East = health; Africa = food security crop
Conclusion: The IYoM 2023 created global awareness, but sustained millet export growth requires converting awareness into demand through processing, certification, branding, and consistent supply — exactly what the AEP 2018 revision should prioritise.
12. Practice MCQs — Agricultural Exports (5 Questions)
Click your answer. Green = correct; Red = wrong.
Agricultural Exports & Export Policy | Updated with 2025–26 Data & US Tariff Risk | For academic use only


