Context:
Recently, DD Kisan introduced two Artificial Intelligence anchors as part of its initiative to revamp the television channel’s presentation.
Relevance:
Facts for Prelims
AI Anchors: AI Krish and AI Bhoomi
Overview:
- Names: AI Krish and AI Bhoomi.
- Languages: Capable of speaking 50 Indian and foreign languages.
- Functionality: These AI anchors work continuously, providing news updates 24/7 without stopping or getting tired.
- Accessibility: Farmer viewers across all states can access these anchors.
Information Provided:
- Agricultural research updates (national and global).
- Trends in agriculture mandis.
- Weather changes.
- Information on government schemes.
Key Facts about DD Kisan:
Overview:
- Establishment: The only TV channel in India dedicated to farmers, established by the Government of India on May 26, 2015.
- Objective: To keep farmers informed about weather changes, global and local market conditions, enabling them to make timely and appropriate decisions.
Functions and Goals:
- Progressive Farming: Showcases efforts of progressive farmers to inspire and educate the agricultural and rural community.
- Holistic Development: Aims to create an environment of holistic development for farmers by providing them with necessary information and education.
- Three-Dimensional Agriculture Concept: Focuses on balanced farming, animal husbandry, and plantation to strengthen agricultural practices.
-Source: The Hindu
